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Philip Morris joins Ferrari Hypersail as principal partner

PUBT·04/13/2026 12:04:03
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Philip Morris joins Ferrari Hypersail as principal partner
  • Philip Morris International entered principal partnership with Ferrari Hypersail, extending its more than 50-year relationship with Ferrari.
  • Partnership covers Ferrari Hypersail program centered on 30-meter full-foiling ocean racing monohull, with launch and initial sea trials scheduled for 2026.
  • Project targets technology development in areas including energy efficiency and advanced control systems, with vessel designed to run entirely on renewable energy.
  • PMI plans to debut a new external expression of its visual identity on Ferrari Hypersail.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Philip Morris International Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260413478412) on April 13, 2026, and is solely responsible for the information contained therein.