ON24 Signs Agreement To Be Acquired By Cvent For $8.10/Share In Cash

ON24 (NYSE:ONTF), a leading intelligent engagement platform for B2B enterprise sales and marketing has entered into a definitive agreement to be acquired by Cvent, an industry-leading meetings, events, and hospitality technology provider. The agreement reflects an all-cash transaction for a total consideration of approximately $400 million.

The proposed transaction brings together two complementary platforms serving enterprise marketers and event professionals. ON24's reliable and secure enterprise-grade webinar and digital engagement capabilities, first party engagement data, and AI-powered workflows complement Cvent's robust event technology offerings. With a full suite of solutions that power high-impact digital and in-person experiences, Cvent and ON24 are well positioned to support marketing, sales, customer success and event teams as buying journeys become more digital and complex.

Under the terms of the agreement, ON24 shareholders will receive $8.10 per share in cash, representing a premium of approximately 62% over ON24's closing share price on November 10, 2025, the last trading day prior to ON24's disclosure that it had received several indications of interest regarding a potential transaction and a 51% premium to ON24's 90-day volume weighted average price.